The founders
are the firm.

Cynthia’s reputation for delivering consistently outstanding results landed her in the highest echelons of leadership and responsibility at General Electric, Lockheed Martin, Raytheon, and Bausch & Lomb — living through massive growth, mergers and acquisitions, restructuring, and divestitures. Today she leads one of the most unconventional and successful advisory firms in defense and aerospace.

Cynthia’s gift of simplifying the complex and her unique approach to achieving results continue to yield undeniable and lasting success. She combines a quarter-century of executive leadership with calm gravitas in high-stakes rooms, and is a sought-after speaker on innovation, transcendent leadership, and Incremental Monumental Change™.

Bill is a thought-leader on architecting winning strategies, strategic business investment, and razor-sharp pricing tactics in technology, defense, and aerospace. He is the senior you want in the room when a project goes sideways, and the negotiator you want on your team when you’re vying for a complex government acquisition.

Across 30 years at Lockheed Martin, Boeing, L3Harris, and General Dynamics, Bill has guided client companies through mergers, acquisitions, divestitures, and joint ventures, and the development and positioning of new products, services, and markets. His operational prowess is built on mobilizing teams for success with the optimal balance of pace and impact.